INMA South Asia to host first-ever advertising workshop for newspaper advertising sales executives in Mumbai
By Audience Matters News Desk
Tuesday, March 09, 2010
INMA South Asia is holding its first-ever one-day workshop for newspaper advertising sales executives on March 10 in Mumbai. The workshop would provide practical, relevant best practices to grow print advertising. It is designed to be time-efficient, affordable, and for teams of executives from South Asian newspapers.
The INMA workshop will look at new strategies to grow advertising revenues, the role of print in multi-media advertising campaigns, and better understanding what advertising clients are thinking about their marketing strategies and how they are allocating budgets.
The workshop will bring together executives from the leading South Asian companies charged with growing print advertising revenues. It's an excellent opportunity to network with industry peers. INMA Asia Division President and Board of Directors Tariq Ansari, Managing Director of Mid-Day Multimedia Ltd leads the division’s activities.
“Unleashing the Power of Print: Kickstarting Advertising Revenues” is the first of a series of one-day workshops for South Asia designed to identify new ideas to grow advertising, audience, brand and profits. Of course, the obvious benefit from an INMA workshop is the power of networking with other newsmedia professionals. More than 50 top newspaper executives have already pre-registered for the INMA South Asia workshop, which will be held at Mayfair Banquets, Worli, Mumbai on 10 March.
INMA is the world’s leading provider of global best practices and marketing ideas for newsmedia companies looking to grow amid profound market change. With more than 1,500 members in 80+ countries worldwide, INMA produces magazines, newsletters, conferences, reports, awards competitions, and other services to harvest the world’s best ideas to grow audience, revenue, and profitability for newspaper companies.
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